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Barry Schwartz on the paradox of choice
About this film
Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz's estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.
Directors & creators
TED.com
Subjects
TEDTalks, TEDGlobal 2005, TED, Talks, business, choice, consumerism, culture, economics, happiness, personal growth, potential, psychology, shopping, 2005
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